How to analyze my Virtual Preload campaign

Understand the tool and get the most out of it

The process to analyze a Virtual Preload campaign is very simple, but also quite complete!

When accessing the Analytics submenu in the Virtual Preload tab, we come across three analysis tabs: All, By Device and By App. Let's understand a little more about them!

Analytics by App

It is possible to observe the performance of each of the applications or analyze them all together. Just choose from the selection box which apps you want to see the results of and check how they performed in terms of installation over the days.

In the table below the graph, it is still possible to check the installation performance of the apps according to devices, amount of installation and amount of registration.

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Virtual Preload Analytics broken down by apps

Analytics by Device

It is possible to observe the performance of each of the devices or analyze them all together. Just choose from the selection box which apps you want to see the results of and check how they performed in terms of installation over the days.

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Virtual Preload Analytics broken down by Devices

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Virtual Preload Analytics broken down by Devices

All Analytics

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General Virtual Preload Analytics

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General Virtual Preload Analytics

In the table below the graph, it is still possible to check the installation performance according to apps, package name, device, amount of installation and amount of registration (that may receive the app).

Filters to be applied on Analytics

As you may have already noticed, all analyzes have filters that help us to better analyze the installations that are happening. Filters are available for:

  • Date: allows the analysis of the period you want to look at
  • Cumulative: checking in the graph if we want to observe the amount of installation in a timeline or if we want to analyze its daily variation
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There is the possibility of downloading the data on the screen and performing a date filter and accumulating information

It is worth remembering that it is also possible to click on Export and download all the data that is being shown on the screen, which makes analysis even easier!